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Meme Coin News This Week: What Moved and What to Avoid (13 July 2026)
Crypto8 min readJuly 13, 2026✓ Updated for 2026

Meme Coin News This Week: What Moved and What to Avoid (13 July 2026)

Meme coin news this week: DOGE, SHIB, PEPE, BONK, PENGU and SPX6900 price moves plus scam warnings for UK investors.

JR
Joe Robertson · In crypto since 2017, writing since 2025
Published 13 Jul 2026

The meme coin sector had a properly split week. Bitcoin, Ethereum and Solana all ran hard, but the money didn’t follow evenly into the meme names that usually ride their coattails. Some tokens more than kept pace. Others quietly rolled over. Here’s what actually moved, what didn’t, and the scam pattern worth watching before you touch any of it.

If meme coins are new territory for you, our no-hype guide to meme coins for UK investors is worth reading first — this roundup assumes you already know the difference between a meme coin and a project with actual utility.

The Big Picture: Majors Rally, Memes Lag Behind

As of this week, Ethereum climbed 11.7%, Solana rose 10%, and Bitcoin added 6.4%. The wider meme coin sector, which now sits at a combined market capitalisation of roughly $34.7 billion, did not keep pace as a group. Dogecoin, the sector’s bellwether, rose just 4.17% over the same stretch — a weak showing against a genuinely green market for the majors.

That gap matters. When meme coins lag behind Bitcoin and Ethereum during a broad rally, it’s usually a sign that risk appetite hasn’t fully returned to the most speculative end of the market yet. Money is flowing into large caps first. Whether it rotates down into memes next, or whether this rally fades before that happens, is the question every meme trader is currently asking and nobody can answer with confidence.

I’ve watched this rotation pattern play out three separate times over the past year — majors move first, meme coins wait a week or two, then either catch up hard or miss the window entirely as the broader rally cools. There’s no reliable way to know in advance which outcome you’re getting. Anyone telling you otherwise is guessing with more confidence than the data supports.

Dogecoin: Rejected at Resistance, Again

DOGE is trading around $0.07537, with a market capitalisation of $11.68 billion and 24-hour volume of roughly $812.2 million. Price action has been unconvincing. DOGE faced rejection at the weekly resistance level of $0.0782 and has since corrected back below $0.0745.

This is the second time in recent weeks DOGE has approached that resistance band and failed to punch through. Repeated rejection at the same level tends to build a technical ceiling that gets psychologically harder to clear each time it holds — more sellers show up at that price, expecting the same pattern to repeat.

Shiba Inu: Same Story, Different Token

SHIB followed a near-identical script. The token recovered more than 6% the previous week and retested the descending trendline sitting near $0.0000045, but failed to close above it on Sunday. From there it slid more than 3% over the following two days, trading below $0.0000043 by Tuesday.

Two of the sector’s biggest names bouncing off resistance in the same week isn’t a coincidence — it points to a shared ceiling on speculative appetite right now, not a token-specific problem with either project.

Pepe: Cooling Off After a Sharp Rally

PEPE was the standout performer heading into this week, up more than 16% over the previous seven days. That kind of move rarely holds in a straight line. A rally that size typically triggers a wave of profit-taking from traders who bought in lower, and PEPE has pulled back accordingly this week as some of those gains got locked in.

None of this means the rally is over. Sharp pullbacks after a strong run are normal market mechanics, not a red flag on their own — but it does mean anyone buying PEPE at the top of last week’s move is currently underwater.

BONK: Solana’s Flagship Meme Loses Its Lag

BONK remains the flagship meme token of the Solana ecosystem, and with SOL itself up 10% this week, the expectation was that capital would spill into Solana-native memes with the usual lag. Instead, BONK fell 7.66% in 24 hours against an otherwise green market — one of the uglier daily prints across the whole sector this week.

Its volume ratio stayed high, with roughly a third of its market cap trading daily, so it’s far from forgotten. Heavy volume during a price drop usually means active selling rather than a token quietly fading from relevance — traders are choosing to exit, not simply losing interest. Whether that’s profit-taking from an earlier run or a genuine loss of confidence in BONK specifically is hard to say from price action alone. Worth watching next week to see if it catches up to Solana’s move or keeps diverging from it.

PENGU and SPX6900: Brand Strength Versus Pure Momentum

Pudgy Penguins (PENGU) told a different story this week. Sitting at a $418 million market cap, PENGU rose 7.48%, quietly outperforming Dogecoin in percentage terms despite nowhere near DOGE’s overall size. Its NFT-linked brand and growing recognition outside crypto-native circles seem to be doing some of the heavy lifting here — PENGU increasingly trades on brand strength and merchandise recognition as much as raw speculation, which gives it a slightly different risk profile from a pure attention-driven token.

SPX6900 was this week’s standout, jumping roughly 32%. SPX describes itself as a community-driven token built around an anti-traditional-finance, internet-culture narrative, and that framing has clearly resonated with a specific corner of crypto Twitter this week. A 32% weekly move in a token with no underlying utility is exactly the kind of swing that can reverse just as fast as it arrived, so treat it as a live example of meme coin volatility rather than a trend to chase. Tokens built purely on narrative rather than any product tend to see the sharpest reversals precisely because there’s nothing underneath the price besides continued attention.

How to Spot a Pump Before It Dumps

A handful of warning signs repeat across almost every meme coin blow-off top. Volume spiking far faster than the price itself often means bots and coordinated groups are accumulating ahead of a public push, not organic demand building gradually. A token trending on social media with barely any history — a launch date measured in days, not months — carries far more risk than an established name like DOGE or SHIB having a strong week, simply because there’s no track record to fall back on if the hype fades. And concentrated holdings matter: if a handful of wallets control a large share of total supply, a single large sale can crater the price regardless of how strong the social buzz looks on the surface.

None of this means avoid meme coins entirely. It means treat every purchase as money you’re fully prepared to lose, sized accordingly, and never funded by anything you can’t afford to see go to zero.

Why Meme Coins Move Differently From the Majors

Meme coins don’t trade on earnings, product roadmaps or adoption metrics the way even speculative utility tokens sometimes do. Price action is driven almost entirely by attention — social media volume, influencer mentions, and whichever token currently has the most momentum in group chats. That’s why you can see Bitcoin, Ethereum and Solana all rally together while individual meme coins go in three different directions in the same week. There’s no shared fundamental pulling them along; each one lives or dies on its own attention cycle.

This Week’s Scam Warning: Fake Tokens Riding the Rally

Every time meme coins see genuine volume like this week’s, copycat and outright fraudulent tokens follow close behind. The same wallet drainer tactics flagged in airdrop scams apply directly here — fake versions of trending tokens get deployed on the same chain, sometimes with near-identical names or logos, then promoted through paid posts and cloned accounts to catch traders searching for the real thing in a hurry.

The FBI’s alert earlier this year about a fake “FBI Token” scam on the Tron network is a useful reminder of how this plays out: unsolicited tokens land in a wallet, a convincing site promises a claim or a swap, and the wallet gets drained the moment it connects. Rug pulls follow a similar pattern in the meme space specifically — a token pumps hard on hype alone, liquidity gets pulled by the developers, and the price collapses to zero within minutes. If a brand-new meme token is up several hundred percent in a day with no clear reason beyond a trending hashtag, treat that as a warning sign rather than an opportunity.

What This Means for UK Readers

Meme coin gains and losses fall under Capital Gains Tax rules in the UK, the same as any other cryptoasset disposal. The £3,000 annual CGT exempt amount applies across your entire portfolio, not per token, so a good week on SPX6900 and a bad week on BONK both count toward the same running total when tax season arrives.

The FCA’s position on meme coins hasn’t softened. It continues to classify this category among the highest-risk cryptoassets it tracks, and firms promoting them to UK retail customers must follow the same risk-warning rules that apply to any high-volatility speculative product. UK investors keep asking about this because the headline percentage gains look enormous — but a 32% weekly move works exactly the same way in reverse, and meme coins have a long history of doing precisely that the following week.

This article is for educational purposes only and does not constitute financial advice. Cryptocurrency investments involve significant risk. Always do your own research.

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